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July, 2010:

Hot off the presses!

It’s a given that newspaper sites don’t make money.  The huge costs of maintaining an international string of staffers will always overwhelm the ad income from an on-line audience of a few million.  Hence Rupert Murdoch’s policy of charging for content seemd to have the sound of inevitabilty about it.

But now one tabloid has achieved 72% audience growth year on year and kept its costs down by being run completely separately from its mother paper.  Its only costs are staff and any content it buys in.  It benefits from the mother paper branding but has none of the overheads.  And it will be self-financing or into clear profit any day now.  Or at least, that’s what their online chief is quoted as saying by one of their competitors.

6Music saved by record audience

The BBC Trust has delighted thousands of music fans by saying that “the case has not been made for the closure of 6 Music”  and that there is “significant public support for the service” given that 78% of almost 50,000 online responses to the BBC’s consultation on its Strategic Review focused principally on 6 Music.  Listening figures have significantly increased since the proposal to axe the service and this record audience seems to have saved the station.  The same has not happened for the Asian Network, another digital radio station earmarked for possible closure.

Talk show suspended, Larry King resigned to career in movies

A Youth Media blog may seem an odd place to comment on the swansong of a media legend, but Larry King casts such a long shadow that it stretches far beyond his original US based CNN audience.

Even at 76, Mr King’s trademark coif and braces are instantly recognisable to any teenager with even a passing interest in movies or celebrities.  He’s been in more films than many Hollywood actors and most of his movies have been aimed squarely at young audiences.

How this for an acting CV?

Shrek Forever After (2010)

All Kids Count (2010)

E Tenebris Lux (From the darkness, light)

In March I blogged about a film called Shank; a controversial movie addressing issues of gang violence and how to react to it.

The characters have to decide how to respond when one of them is killed, and despite their initial instinct for revenge, they eventually decide to walk away.

Together we can stop knife crime

Count Us In

The film was well received by critics (see The Independent’s review here) and received a seal of approval from the Damilola Taylor Trust.

TenNine had been asked to carry posters for the cinema release of the film, which we did as we felt it complemented the other campaigns against knives and violence we had carried this academic year.