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Youth advertising

Unmissable

How to get the most important messages through to young people, where they absolutely can’t miss them?  Simple, really – have a look at this!

E Tenebris Lux (From the darkness, light)

In March I blogged about a film called Shank; a controversial movie addressing issues of gang violence and how to react to it.

The characters have to decide how to respond when one of them is killed, and despite their initial instinct for revenge, they eventually decide to walk away.

Together we can stop knife crime

Count Us In

The film was well received by critics (see The Independent’s review here) and received a seal of approval from the Damilola Taylor Trust.

TenNine had been asked to carry posters for the cinema release of the film, which we did as we felt it complemented the other campaigns against knives and violence we had carried this academic year.

Bebo sale highlights weakness of online advertising models

Bargain basement bebo

Bebo is passing into the hands of Criterion Capital Partners Fund, an investment vehicle with no web / social networking expertise or industry partners.

Wouldn’t they be better off tying up with an existing organisation that could add expertise and help them push the Bebo environment?

Criterion’s own website is dead.  The current page is just a 404.  Hardly the most promising partner to help Bebo develop the wider web presence it needs!

Echoes beached far away in time

What’s the first song you ever heard?

The one that pops into your head every now and again and you just can’t get rid of.  The one you probably never liked anyway and even if you did, it’s been echoing around the back of your mind for so long now that it’s not really just music any more.  It’s a fragment of your own personal theme tune, a beached fish twitching on the sand at the edge of your memory.

Much as I’d like to pretend mine was by someone cool like Martha and the Muffins, it was actually January by Pilot: